All around us is Graphic Design, in various forms, both on-screen or print form. Graphic design is an art of preparation and projection of plans by using visual and textual content. It is the best way to communicate messages through visual content. The graphic designers use symbols, images, and text to present the ideas or messages in visual form. They apply typography, pictures, and page layout techniques to meet their client’s specific requirements.
Graphic Design is an ancient art. In the 1920s, the term “graphic design” is originated, when the print industry and marketers started using images, colors, and text to create the logo to attract the customers.
Common uses of Graphic Design
Graphic design performs an important role in marketing techniques used by companies to sell their products. The customers can’t even imagine purchasing products without pictures. That’s why the companies use pictures and text to draw the customers towards their companies. Presenting the Logos and pictures with information distinguish all the companies from each other. The graphics designers create such designs of products and services that can easily differentiate businesses from their competitors. The publishing industry depends on graphic designers to provide high-quality images to print in online Newspapers, magazines, and Online Books to increase the interest of readers.
Logo Designing- Logo designing is important factor of Graphic design. A business must need a logo for marketing of the company. The logo is a symbol, image, and text that advertise visual information to consumers about their company. The company requires graphic designer to design a logo for them.
Brochure Designing- When the business owner needs to design a brochure or any information material about their company, it needs graphic designers. The graphic designers should design the brochure in such a way that all the company information and images should be clear to compel the consumers to read it.
Packaging of the product- Develop Packaging of the product is very important in the graphic design process because the packaging pulls the customer. No one likes the packaging of the product without images or text on it. Bright colors on the package can also draw the attention of consumers. That’s why the package design must be satisfactory. Companies focus on the packaging of the product more than other things.
Graphic Design Elements
To understand graphic design properly, it’s very important to understand the elements of graphic design. These elements are utilized in the combination or collision of each other to make a perfect design. The graphic designers use all the elements to create images, symbols, and texts based designs.
The Elements are;
Color- Color is the main element of graphic design. Having colors in design or not having colors in the design, all depends on the designer’s color theory. Graphic designers can amazingly influence designs by combining dark or light colors.
Lines- In graphic design, lines are also very important, because the designer can use straight, thick, thin, curved, and wavy lines to divide the space and distribute the content in the designs. The lines are applied in the design for viewers to notice point A and B easily.
Shapes- A variety of shapes is used in the graphic design process. The designers apply the shapes to fill the space creatively in the design to give a balance to the design. Shapes are a significant factor to give a perfect structure and clarity to the design.
Type- Just like other important elements, Type is used to transform a simple text to a work of art. Any word can convert from normal to a beautiful word by using type. Different fonts, sizes, space, and colors are available in type to make a design beautiful and charming.
Texture – Texture is used to create a solid design. By using texture, even a smooth advertisement can look solid. The visual appearance of texture adds a sense of depth to the design.
Graphic Design’s Tools
Here are some tools that can use to start graphic design. With the use of a physical tool kit, a strong sense of observation and creative thinking are important graphic design tools.
Sketchpads– The designers use Sketchpads to sketch their rough ideas and designs. They prefer to draw a rough draft on paper before using a computer or other technologies.
Computers- In today’s digital world, computers, laptops or tablets are utilized to draw designs that can easily print just after completing.
Software- Software is the most important tool that makes graphic designing very easy and comprehensive. By using special software i.e. Photoshop, illustration etc can help to sketch ideas, enhance colors, enhance photographs, and stylize text and more.
Our Graphic Design Services
Graphic Design is an art; every business needs graphic design services to increase sales. We have an Expert and well trained team of graphic designers. Our professionals remain up to date according to new design trends. Choose our services that you need for your business.
Our services are;
- Logo design
- Flyer design
- Brochure Design
- T-shirt Design
- Flyer & Poster Design
- Stationery design
- Business card and letterhead design
- Package design
- Invitation design
- Banner design
- social media banner design
Our high-quality designers provide the best and 100% satisfactory graphic design services.